Tips, Tools, Training & Trends
Op-Eds & Letters to the Editor - Tips

Op-ed columns and letters to the editor give you the opportunity to communicate directly to the public, including influential decision-makers, and shape or frame a debate in your own words.

Op-Ed Quick Tips Read more…

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Tips, Dos and Don’ts for On-Line Newsrooms

Tips, Dos and Don’ts for On-Line Newsrooms

By Henry Griggs

CCMC Co-Founder and now Independent Media Consultant

March 2014

Key features of any nonprofit group’s website are the gateway and content used to serve the needs of working journalists. These elements may seem straightforward enough, but getting them right actually poses some interesting questions. Read more…

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"Do"s and "Don't"s of Presentations

Harvard researcher Amy Cuddy talks about what her research shows regarding effective presentation skills as they relate to a speakers body language. The dos and don'ts.

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Crowdsourcing as a Reporting and Advocacy Tool

A project called Women Under Siege uses crowdsourcing to track instances of rape and sexual assault as weapons of war. Click here to read an in-depth article from Women's eNews on the project and its innovative methods.

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Ten Mistakes Reporters Make When Covering Polls

Rick Dunham, the Hearst Washington Bureau Chief, recently created a highly useful list of ten mistakes reporters make when using polls.  This list covers everything from misunderstanding basic statistics, to question bias, to improperly comparing similar, but not identical, questions.  I highly recommend a read of this list, as it should help prevent common mistakes involving coverage of polls in the future.

Rick Dunham's Read more…

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Complimentary Webinar on How Journalists Use Social Media

Increasingly, the mainstream media monitors the social media for story ideas, information that might not be obtained from any other source and trends. Of course, non-profits also use social media to "push" their stories out onto the mainstream. On Thursday, April 12th the Thompson Reuters news service is sponsoring a free webinar on "How Journalists Use Social Media To Uncover Today's Stories." Read more…

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What to Do When You Don't Know What to Write Online

If you've ever struggled to create content for your blog, Facebook page or Twitter feed, you're not alone. But there are simple steps to overcome writer's block and write good content promoting your organization's messages.

Nonprofit marketing expert Kivi Leroux Miller offers seven ways to come up with your next post or article. Click here to read her article

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State of the Media Report 2011

Vocus, a provider of on-demand software for public relations management, has released the State of the Media Report 2011. The report covers the four traditional media segments including newspapers, magazines, television and radio, and finds that the media industry has revived in the last 12 months and it continues to experiment with new digital and mobile distribution models. Read more…

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Social Media Evaluation Tools

When implementing a social media plan, it's important to evaluate your results and see what impact you have had. There are several tools available to measure social media outcomes. Some useful tools include: Read more…

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